Leeds-based financial services group CPP is making inroads in India

Leeds-based financial services and insurance company, CPP Group has seen significant growth in the India market in recent years.

Leeds-based financial services and insurance company, CPP Group has seen significant growth in the India market in recent years. The group employs more than 1,400 employees around the world, including 100 based at their headquarters in Leeds and have more than 10 million customers. 

CPP Group has gained significant strength by pivoting from being a UK focused business to an international company with diverse operations. In 2007, CPP entered the Indian market by investing in establishing a team and operations in Delhi. The business focused on organic growth and determined that the Indian market could be very attractive for their financial services focused products, particularly as demand was growing for these products following trends in the US and European markets. 

Since expanding operations into India, CPP has seen significant growth with 75% of the group’s revenue and profit now coming from their Indian operations. 

A recent webinar hosted by Alex Turner, joint managing director at TheBusinessDeck.com in partnership with Leeds City Region Enterprise Partnership (the LEP), the Northern Asian Powerlist and Squire Patton Boggs explored opportunities to strengthen links between Leeds City Region and India and to develop new partnerships. 

Speakers discussed the special relationship between India and the UK, future trade and investment opportunities, particularly as the UK exits the European Union, and how the Indian Consul General can support business growth and innovation. 

CPP Group Chief Executive, Jason Walsh discussed how the group has seen growth and success since it pivoted from UK focus to an international and diverse business. He noted that the groups success in India is due to a focus on “establishing great partner relationships to give us market access and offering products and services which are absolutely relevant to the expanding middle classes in India.”  

Following the UK’s exit from the EU, relationships with key international partners are even more important. There is strong support in the UK and India to build greater trade and investment links between the two countries; bilateral trade between the UK and India was worth £24 billion in 2019, an increase of 10% on the previous year.  

International collaboration, trade, and investment are crucial to ensure sustained economic growth in the region and will play an important role in the region’s economic recovery from the COVID-19 pandemic.  Leeds City Region is committed to strengthening relationships with India and developing new partnerships.  

 For more information on how the LEP is building relationships with India, please contact invest@the-lep.com

A video of the webinar ‘India and Leeds City Region: Building a Special Relationship’ is available below.